Sebastien Borget

Led business development and product‑to‑market strategy that converted technical capabilities into a tradable virtual economy. Responsibilities included designing the LAND sale processes, defining marketplace listing and fee structures, and coordinating the liquidity events that turned SAND into the platform’s medium of exchange. Defined tokenomic parameters and governance roadmaps used in public sales and staking programs, and negotiated strategic brand and IP partnerships (including collaborations with entertainment and gaming IPs) that produced episodic demand spikes for LAND and SAND. Those negotiated deals and sale schedules materially influenced on‑chain supply/demand dynamics and secondary market pricing. Operated as the public face for high‑visibility launches and coordinated with exchanges and custodians for listings and custody arrangements; practical actions such as timed LAND auctions, whitelist mechanisms and restricted sales directly produced liquidity windows and set price discovery events. Managed community engagement around marketplace features and DAO governance proposals, implementing practical rules for transfers, royalties and creator revenue splits that structured revenue flows denominated in SAND and stabilized participation incentives across creators, holders and institutional partners.