Qi Jian (其实)

Qi Jian is the founder and chairman of East Money Information Co., Ltd., which operates Eastmoney.com — China's most-visited financial information website with hundreds of millions of monthly active users. What began as a financial data and news portal evolved into a full-service online financial platform offering brokerage, mutual fund distribution, and data terminal services. East Money's transformation from a media company to a licensed securities firm was Qi Jian's defining strategic move. By acquiring Xicai Securities, he integrated brokerage services directly into the platform's massive user base, creating a seamless pipeline from financial information consumption to trading execution. The company's Tiantian Fund platform became China's largest third-party mutual fund distribution channel. Qi Jian's leadership decisions around user monetization rates, commission pricing in an increasingly competitive online brokerage market, expansion into wealth management, and navigation of Chinese securities regulation are the key variables driving East Money's valuation. The company's stock is highly correlated with Chinese A-share market sentiment — bull markets drive user activity and trading volumes, while bear markets compress both revenue and multiple.