Barfinex
Dr. Jemma Green

Jemma Green

Co‑founder, Executive Chair · Power Ledger

Strategic fundraising, commercial partnerships, global pilot rollouts

Directed capital formation and commercial strategy that materially affected token distribution and market availability. Orchestrated the company’s 2017 token sale strategy, coordinated with legal counsel and exchanges, and led subsequent funding rounds and investor communications that shaped the public float and secondary market supply of POWR. Spearheaded negotiation and execution of multiple utility and municipal pilot programs across Australia and internationally, securing counterparties and site deployments. Those commercial agreements turned on‑chain settlement and token usage, creating real‑world demand curves for POWR and demonstrating token utility to buyers and exchanges. Coordinated strategic partnerships with energy retailers, meters integrators and local authorities, supervising proof‑of‑concept deployments that required on‑the‑ground procurement, contract terms and operational integration. These actions directly influenced market confidence, institutional uptake and listing interest that underpinned POWR’s liquidity evolution.

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