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Jeffrey (Jiho) Zirlin

Jeffrey (Jiho) Zirlin

Growth lead and public communicator · Sky Mavis

Communicated and adjusted Axie tokenomics and guild policies, driving community expectations and operational responses from YGG that affected token sentiment and yields

Acted as Sky Mavis’ public growth lead and spokesperson on economic design, issuing guidance and policy signals that influenced how guilds structured scholarship agreements and reacted to shifts in token rewards. Public statements and whitepaper clarifications about token issuance, reward sinks and marketplace features required YGG to update revenue‑sharing agreements and adjust token sale or holding strategies in response. Participated in coordination with guild operators to formalize acceptable practices for account management, reward attribution and dispute resolution, reducing operational ambiguity for large guilds. Those coordinated policy inputs translated into concrete operational changes at YGG, including adjustments to scholar splits, withdrawal cadence and contingency rules tied to on‑chain economic events. Influenced community expectations and market sentiment through public messaging about Axie’s roadmap and economic interventions; these communications affected short‑term token price movements and the perceived sustainability of yields that YGG marketed to scholars and investors. The resulting combination of policy signaling and public communication had a measurable impact on both scholar behavior and YGG’s treasury management choices.

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