Glenn Fogel

Glenn Fogel has served as CEO of Booking Holdings since 2017, leading the world's most valuable online travel company with annual gross bookings exceeding $150 billion. Booking Holdings operates the world's largest accommodation booking platform (Booking.com), along with Priceline, Kayak, Agoda (strong in Asia), Rentalcars.com, and OpenTable (restaurant reservations). Booking.com alone lists over 28 million accommodation options — from hotels to apartments to unique stays — in more than 220 countries. Fogel's strategic vision is the "connected trip" — an integrated platform where travelers can book their entire journey (flights, accommodation, car rental, activities, restaurants) through a single seamless experience. This ambition extends beyond accommodation to make Booking.com a comprehensive travel super-app that captures a larger share of each traveler's spending. The addition of flights, which Booking.com has been actively building out, is a critical component of this strategy. His key decisions involve connected trip execution, AI integration into the booking experience (personalized recommendations, conversational search), alternative accommodation growth (competing with Airbnb), direct booking growth vs. meta-search dependence, and geographic expansion in high-growth travel markets.